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Tag Archive 'Facebook'

While you may think that you do not need social media such as Facebook, LinkedIn, and Twitter as part of your small business’ marketing campaign, there are a couple of reasons why you should join the digital revolution. Firstly, your business competitors are probably already on social media and secondly, your customers and potential prospects [...]

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Like most evils in the world, Facebook spam exists because we allow it to. Although Facebook’s taking spam-generating accounts and posts seriously, you have to be responsible as well and stop being an accidental agent of Facebook spam. Believe me, this is a lot more difficult than it sounds, and assuming that you’re two steps [...]

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Have you ever wondered where news sites get their traffic from? It’s no big secret that journalism has taken a radical turn with the dawn of digital news. Until recently though, the statistics on how news sites are gaining readership compared to the more traditional newspapers hasn’t been clear. With figures from Nielsen though, the [...]

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When is the best time for to post content about your business? When should engage your customers? Two studies shed light on when social media will work to your best advantage.

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American President Barack Obama will be hosting a live Facebook event with CEO Mark Zuckerberg and COO Sheryl Sanderg on April 20th at 4:45 p.m. EST. The event was organized by the White House Facebook Page and will include a discussion on the economy and funding for innovation. Voters are also encouraged to post questions [...]

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Social media giant Facebook has recently released a new tool that allows you to convert your personal profile into a Facebook page. So that’s the difference and why do you need it, you might ask? Well, it has a similar layout, but with a few different features and allows for more than the 5,000 friend [...]

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Earth Hour is a global sustainability moment that takes place over 35 countries and territories, where participants turn off all their lights for one hour to support and raise awareness of climate change. This year’s earth hour is 8:30 p.m. (local time) on Saturday, March 26 and major landmarks all over the world such as [...]

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Have you been spending countless hours generating content for your company website to no avail? Have you tried every suggestion thrown by your colleagues? Are you running out of ideas for your online efforts to finally pay off? Perhaps you’re missing out on what’s really important: your audience. No matter how many blogs or tweets [...]

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Should Barbie Take Back Ken?

When Barbie and Ken broke up on Valentine’s Day 2004, it was quite a shock. Apparently, they needed time apart and Barbie found a man named Blaine. Now it’s four years later and toy company Mattel is trying to get the lovebirds together. Ken wants Barbie back and is using social media and marketing campaigns [...]

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In the face of major protests in Cairo, Egypt has blocked Twitter. After protesters responded to the block by turning to other social media platforms, access to the Internet (and therefore Facebook, YouTube, etc.) has also been severely limited. The official announcement about shutdown of Twitter access came from the micro blogging site itself, via [...]

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